Privacy Policy & Data Protection

This Privacy Policy explains how Bet The Builder (“we”, “us”, “our”) collects, uses, shares and protects personal information when you visit betthebuilder.com or use our services.

We are committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and other applicable data protection and electronic communications laws.


1. Information We Collect

1.1 Information you provide voluntarily

We may collect information you choose to provide, including:

  • Account details: name, email address and username.
  • Subscription details: membership level, products purchased and renewal dates.
  • Payment information: processed securely by third-party payment providers. We do not store full card details.
  • Support communications: emails or messages sent through our contact forms.

1.2 Information collected automatically

When you use the website, we and our service providers may automatically collect:

  • IP address and approximate location;
  • browser type, operating system and device information;
  • pages viewed, links clicked, referral source and time spent on the website;
  • cookie identifiers and advertising or analytics identifiers, where permitted;
  • login timestamps, access activity and information used to prevent fraud or misuse;
  • information about interactions with advertisements and affiliate links.

This information may be collected using cookies, pixels, tags, local storage and similar technologies. The information available depends on your device settings and the consent choices available to you.


2. How We Use Your Information

We may use personal information to:

  • create and manage user accounts;
  • provide access to statistics, tips, systems and member-only tools;
  • process subscriptions and renewals;
  • respond to support requests;
  • protect the platform from fraud, abuse and unauthorised account sharing;
  • measure traffic, usage and website performance;
  • understand how visitors use the website and improve our services;
  • display, measure and improve advertisements;
  • show personalised advertising where you have provided the required consent;
  • record referrals and commissions from affiliate links.

We do not sell or rent your personal information. We may share limited information with service providers, advertising partners and affiliate platforms as described in this policy.


3. Legal Basis for Processing

Depending on the activity and applicable law, we process personal information on one or more of the following bases:

  • Contract: where processing is necessary to provide an account, paid service or subscription that you requested.
  • Legitimate interests: for website security, fraud prevention, service administration, basic audience measurement and improvement, provided those interests are not overridden by your rights.
  • Consent: for non-essential cookies, personalised advertising, certain analytics activities and optional marketing communications where consent is required. You may withdraw consent at any time.
  • Legal obligation: for accounting, taxation, regulatory requirements and responding to lawful requests.

4. Payment Processing

Payments are handled securely by third-party payment providers, which may include:

  • PayPal;
  • Skrill;
  • debit or credit card processors such as Stripe;
  • cryptocurrency processors, where offered.

Payment providers process information under their own privacy policies. We do not store full card or payment credentials on our servers.


5. Cookies & Similar Technologies

We use cookies and similar technologies to operate the website, remember preferences, understand website usage, provide security, display advertisements and measure affiliate referrals.

Cookies and similar technologies may include:

  • Strictly necessary cookies: required for login, checkout, security and member access. These cannot normally be disabled through our consent tool.
  • Preference cookies: used to remember choices and website settings.
  • Analytics cookies: used to understand visitor numbers, traffic sources, interactions and website performance.
  • Advertising cookies: used by us and advertising partners to deliver, limit, personalise and measure advertisements, where permitted.
  • Affiliate tracking: used to identify when a visitor follows an affiliate link and completes a qualifying action or purchase.

Where required, non-essential cookies and advertising technologies will not be activated until you make a choice through our consent-management tool. You can accept, reject or manage available categories and may change or withdraw your consent at any time using the privacy or cookie settings provided on the website. You can also control cookies through your browser, although disabling strictly necessary cookies may prevent parts of the website from functioning.


6. Google Analytics and Site Measurement

We may use Google Analytics and related Google measurement services to understand how visitors find and use the website. Depending on your consent choices and Google’s configuration, Google may process information such as your IP address, device and browser information, visited pages, referral source, approximate location and interactions with the website.

Where required by law, consent settings are used to control whether analytics storage and related measurement technologies are enabled. Google may also receive limited consent signals or cookieless measurement data when consent is not granted, depending on the configuration in use.

You can learn more about how Google uses information from sites and apps that use its services at Google’s partner sites information page.


7. Advertising and Google AdSense

We may use Google AdSense and other advertising services to display advertisements to visitors, primarily on publicly accessible pages and to users who are not signed in.

Google and its advertising partners may use cookies, advertising identifiers and similar technologies to:

  • select and display advertisements;
  • measure advertisement performance and prevent fraud;
  • limit how often an advertisement is shown;
  • show advertisements based on the content of the page, approximate location or device information;
  • show personalised advertisements based on interests or previous activity, where you have provided the required consent.

If personalised advertising is unavailable or you do not consent to it, you may still see non-personalised or contextual advertisements. These may be selected using factors such as the page being viewed, general location, device type and current advertising demand.

Google and participating third-party vendors may place or read cookies on your browser where permitted by your choices and applicable law. You can learn about Google’s advertising practices and available controls at Google’s advertising information page and Google My Ad Center.


8. Affiliate Advertising, Including Temu

Some links, banners or product recommendations on the website may be affiliate links. This means we may receive a commission or other reward if you click an affiliate link and complete a qualifying action or purchase. This does not normally increase the price you pay.

We may participate in the Temu Affiliate Program and may display Temu links, products, banners, offers or promotional materials. Affiliate links can contain identifiers that allow Temu or its affiliate service providers to attribute a visit, app download, registration or purchase to Bet The Builder.

When you click an affiliate advertisement or link, you leave our website and the relevant third party may collect information, set cookies or use similar technologies under its own privacy policy and consent arrangements. Product availability, prices, eligibility and affiliate rewards may vary by country and can change without notice.

Affiliate relationships do not influence the statistical calculations displayed by Bet The Builder unless we clearly state otherwise. Sponsored or affiliate content will be identified where required.


9. Who We Share Information With

We may share or make information available to third parties only where reasonably necessary for the purposes described in this policy, including:

  • payment processors;
  • hosting, technical support and security providers;
  • email and account-communication providers;
  • analytics and website-measurement providers, including Google;
  • advertising networks and their approved partners, including Google AdSense;
  • affiliate platforms and merchants, including Temu, when you interact with an affiliate link or advertisement;
  • professional advisers, regulators, law-enforcement bodies or other parties where disclosure is required or permitted by law.

These providers may act as processors, independent controllers or joint controllers depending on the service and circumstances. They process information according to their own terms and privacy notices as well as any contractual requirements that apply to them.


10. International Data Transfers

Some service providers, advertising partners and affiliate platforms may process information outside the United Kingdom or European Economic Area. Where required, we or the relevant provider use recognised safeguards for international transfers, such as adequacy regulations, approved contractual clauses or other lawful transfer mechanisms.


11. Data Storage & Retention

Information controlled directly by us is retained only for as long as reasonably necessary for the purpose for which it was collected, including:

  • while your account remains active;
  • for at least six years where required for accounting, taxation or legal purposes;
  • for shorter periods for analytics, security and advertising data according to the settings of the relevant service;
  • until a valid deletion request is completed, where deletion is legally permitted.

Third-party providers determine their own retention periods as explained in their respective policies.


12. Your Data Protection Rights

Depending on applicable law and the circumstances, you may have the right to:

  • access personal information held about you;
  • correct inaccurate or incomplete information;
  • request deletion of personal information;
  • restrict or object to certain processing;
  • withdraw consent at any time, without affecting processing already carried out lawfully;
  • request a portable copy of certain information;
  • complain to the UK Information Commissioner’s Office or another competent data-protection authority.

To exercise your rights in relation to information controlled by Bet The Builder, please contact us using the details below. Advertising and affiliate partners may provide separate controls for information they process independently.


13. Security

We apply appropriate technical and organisational measures designed to protect information against unauthorised access, loss, alteration or misuse. No online service can guarantee absolute security, but we take data protection seriously.


14. Age Restrictions

Bet The Builder is intended for users aged 18 and over. We do not knowingly collect personal information from minors or use their information for personalised advertising.


15. External Links

The website may contain links to third-party websites. We do not control those websites and are not responsible for their content, security or privacy practices. You should review the privacy information presented by a third party before providing personal information or using its services.


16. Changes to This Policy

We may update this Privacy Policy when our services, advertising partners, technologies or legal obligations change. The current version and its effective date will be published on this page.


17. Contact & Data Requests

For privacy questions, data-access requests, consent queries or account removal, please use the contact form on this website.


Last updated: 5 September 2026